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How a business blog can improve your small business sales

If you’re new to selling online you might ask, what is blogging? A blog can be a standalone website or section of a website, where you can publish articles or short-form content that’s regularly updated. As a digital business, you… Continue Reading →

5 ways to connect with your customers online

When starting an online business, it’s vital to raise awareness of your website and the service and/or products you offer. In an ideal world, you will build an online community. Connecting with your customers when starting an online business Your… Continue Reading →

Going for a premium pricing strategy

Whether you are a sole trader, an SME or a corporate, your pricing strategy will contribute significantly to the ultimate fate of the enterprise. Implementing a premium pricing strategy could well be a very profitable move for you… Premium pricing… Continue Reading →

What is website maintenance and why is it important?

There are a number of common reasons why website maintenance is needed – content changes, corruption (accidental or mischievous), the law changes, your requirements change, or maybe the developer didn’t understand them in the first place and correction is required…. Continue Reading →

Discover easy, DIY SEO

We know getting started with Search Engine Optimisation(SEO) can be mind-boggling so we’re super excited to introduce rankingCoach, a step-by-step DIY SEO tool designed specifically for small and medium businesses. With rankingCoach, you can boost your search engine visibility without… Continue Reading →

Create your first website with this beginner’s guide

The vast majority of businesses already have a website of their own. But if you a new start-up or are one of the few that would like an online presence but doesn’t currently have one, what are your options? When… Continue Reading →

PPC advertising – take advantage of Google Ads updates

Google keeps changing, but with the latest Google Ads updates, the search giant is making it easier than ever to run successful PPC advertising campaigns that convert more cost-effectively. Here are some of the latest changes to Google Ads which… Continue Reading →

How to use technology to improve business collaboration

There is no doubt that technology has changed the way we work today. Perhaps most significantly, it has changed the way we communicate and collaborate in today’s working environments. Whether we are in an office, store, factory or at a… Continue Reading →

Can you run your campaign with these free marketing tools?

A marketing plan is essential for any successful business, whether you are a start-up, or you have an established business already up and running. A good marketing plan will help your company to grow and keep your brand relevant, ensuring… Continue Reading →

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