Continued adoption of the internet, the introduction of smart devices and a growing appetite for shopping remotely, are driving online presence with an exponential potential reach. Whether you’re a digital start-up or existing brand maximising your influence, this is the… Continue Reading →

Top tips for moving your business online

Whether you are looking at bringing your business entirely online or are exploring a mixture of clicks and bricks, this post outlines a range of items that you need to consider before you make any adjustments.Anticipating your clients’ needs is… Continue Reading →

Using social media to sell online and build brand awareness

Social media has traditionally been used to engage with audiences and raise brand awareness. Ecommerce businesses are now using social media to sell online and build brand awareness. So, how do you sell online in this way? Social commerce is… Continue Reading →

5 ways to use automated email marketing

Email marketing is an incredibly effective channel for marketing a business, and automated targeted messages can be hugely successful conversion tools. A successful email marketing campaign can increase engagement with your products and services that convert into sales. Here are… Continue Reading →

Why are Martech specialists taking the lion’s share of marketing budget?

Marketers need to be able to demonstrate that they can understand and use automation to achieve results as strong as martech platforms which are promising to deliver more results for less human input. With PPC management becoming more complicated than… Continue Reading →

How to find new customers without spamming them – here are 7 tips

Research shows that the average office worker receives over 100 business emails each day. This means it is increasingly difficult for companies who use business email to communicate with their customers to get their message across. The main risk here… Continue Reading →

How to start an online clothing business

Starting an online clothing business can be a very rewarding experience, provided that you have a clear vision and goals. Whether you are looking to create a simple everyday clothing line or a more sophisticated collection, this post will give… Continue Reading →

Dig deeper into your social media marketing with these 10 tracking metrics

The only way to know whether your social media marketing efforts are helping you to achieve your short and long term business goals is to track a range of key performance metrics. Here are 10 metrics that will enhance your… Continue Reading →

Can I use WhatsApp? Secure collaboration tools for today’s virtual teams

The swift pace of technological advancement has prompted huge changes in the way we communicate in our working lives. Phones are no longer devices solely for speaking to other people; in fact, they’re more likely to be used for email,… Continue Reading →

How a business blog can improve your small business sales

If you’re new to selling online you might ask, what is blogging? A blog can be a standalone website or section of a website, where you can publish articles or short-form content that’s regularly updated. As a digital business, you… Continue Reading →

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