{"id":2563,"date":"2021-11-08T16:03:52","date_gmt":"2021-11-08T16:03:52","guid":{"rendered":"https:\/\/www.names.co.uk\/support\/?post_type=ht_kb&p=2563"},"modified":"2025-01-10T10:21:17","modified_gmt":"2025-01-10T10:21:17","slug":"whats-a-favicon-and-do-i-need-one","status":"publish","type":"ht_kb","link":"https:\/\/www.names.co.uk\/support\/articles\/whats-a-favicon-and-do-i-need-one\/","title":{"rendered":"What\u2019s a favicon and do I need one?"},"content":{"rendered":"\n

Info:<\/strong> This article applies to Website Builder purchases made before 14th January 2025. For further assistance, please contact our support team.<\/p><\/div>\n\n\n\n

A favicon is a small square icon that is displayed in the corner of the browser tab when someone is viewing your website. For example, here is the favicon on our own website:<\/p>\n\n\n

\n
\"names.co.uk<\/figure>\n<\/div>\n\n\n

You can see it is a smaller version of the logo. In this way the favicon helps to reinforce brand image and provides a clear visual marker that helps your visitors easily identify your website.<\/p>\n\n\n\n

It will also be displayed in the list of bookmarks\/favourites, further ensuring a consistent and identifiable brand image for your website.<\/p>\n\n\n\n

Why do I need a favicon?<\/strong><\/h2>\n\n\n\n

A favicon\u2019s purpose is to help your customers identify your website by using an easily recognisable image that is associated with your business. It\u2019s generally just a smaller version of your main logo and serves to reinforce your brand. It has no benefit in terms of search rankings \u2013 it is purely just a visual reference for website visitors.<\/p>\n\n\n\n

How do I add a favicon in Website Builder?<\/strong><\/h2>\n\n\n\n

Click on the Settings<\/strong><\/em> link from the left menu and then choose the top option of Site Icons.<\/strong><\/em><\/p>\n\n\n

\n
\"Website<\/figure>\n<\/div>\n\n\n

There is a Favicon<\/strong><\/em> section at the top of the page and clicking on the +Image icon will allow you to upload the one you wish to use.<\/p>\n\n\n

\n
\"Website<\/figure>\n<\/div>\n\n\n

Website Builder will automatically adjust the size of the image you upload so that it becomes a small square, perfect for favicons. It\u2019s generally best to use a smaller and less detailed version of your logo though, so that it still remains clear and legible when viewed in the smaller size.<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

A favicon is a small square icon that is displayed in the corner of the browser tab when someone is viewing your website. For example, here is the favicon on our own website: You can see it is a smaller version of the logo. In this way the favicon helps to reinforce brand image and […]<\/p>\n","protected":false},"author":14,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"ht-kb-category":[198,154],"ht-kb-tag":[153],"class_list":["post-2563","ht_kb","type-ht_kb","status-publish","format-standard","hentry","ht_kb_category-improve-and-perfect-your-website","ht_kb_category-website-builder","ht_kb_tag-website-builder"],"yoast_head":"\nWhat\u2019s a favicon and do I need one? - Support Centre - names.co.uk<\/title>\n<meta name=\"description\" content=\"Want to add a favicon to your website? 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