{"id":14838,"date":"2019-09-25T11:16:49","date_gmt":"2019-09-25T10:16:49","guid":{"rendered":"https:\/\/www.names.co.uk\/blog\/?p=14838"},"modified":"2019-09-25T11:16:50","modified_gmt":"2019-09-25T10:16:50","slug":"6-good-reasons-to-create-a-business-email-address","status":"publish","type":"post","link":"https:\/\/www.names.co.uk\/blog\/6-good-reasons-to-create-a-business-email-address\/","title":{"rendered":"6 good reasons to create a business email address"},"content":{"rendered":"\n

If you have\nyour own business or are in the process of setting one up, you\u2019ll undoubtedly\nbe wanting to establish your brand as one which is professional and reliable.\nAlongside a business website with a custom URL to create that professional\nlook, it\u2019s vital that you don\u2019t underestimate the importance of having a good\nbusiness email address in an age where so much correspondence is conducted electronically.<\/p>\n\n\n\n

Let\u2019s look\nat a few reasons as to why having a business email address is essential to\nbranding your business professionally:<\/p>\n\n\n\n

1.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Anything else looks unprofessional<\/strong><\/p>\n\n\n\n

If you were\nlooking to spend money with any company, would you rather put your trust in one\nwith a proper business email address (that ideally links with the business\nname) or a freebie internet account such as \u2018joebloggs@gmail.com\u2019 ?<\/p>\n\n\n\n

If you want\nyour customers to value your brand, you need to demonstrate consistent\nprofessionalism. <\/p>\n\n\n\n

2.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 It may not even cost you anything to do!<\/strong><\/p>\n\n\n\n

If you are\ntempted to use a free email account due to costs, bear in mind that if you\nalready have a website domain name, you could also use this to set up your\nemail address at no additional cost. <\/p>\n\n\n\n

3.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 You can standardise your addresses<\/strong><\/p>\n\n\n\n

Another advantage of creating business email addresses is the control it gives you as your company grows. With a custom address, it\u2019s easy to adopt a format such as firstname.surname@businessname.com which is consistent and simple to remember. It\u2019s much better than having to take pot luck with whatever usernames may be available via free email accounts.<\/p>\n\n\n\n

4.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 It enables you to keep control<\/strong><\/p>\n\n\n\n

As a\nbusiness owner, you should want to maintain control of all business-related\nemails. This isn\u2019t possible if you allow staff to use their own personal or\nfree internet-based email accounts. If they leave, you may no longer be able to\naccess that account, or they could take valuable information (and clients!)\nwith them. <\/p>\n\n\n\n

By setting\nup a custom business email, you can simply redirect emails to a new staff\nmember as necessary, or even set up generic addresses such as\nfinance@businessname.com to be dealt with by the relevant people. <\/p>\n\n\n\n

5.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 There is no limit to the number of addresses you can create<\/strong><\/p>\n\n\n\n

Setting up\ncustom business emails means that you can have as many consistently-branded\naddresses as you like. There is nothing to prevent you from having email\naccounts for sales, finance, and management etc. even if they are all just\ndirecting to your single inbox for now. <\/p>\n\n\n\n

This gives\nthe impression that your company is larger than it may actually be, allows you\nto separate different correspondence types and establishes addresses which can\nbe passed on to appropriate staff members as your company grows.<\/p>\n\n\n\n

6.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 It helps you maximise brand awareness<\/strong><\/p>\n\n\n\n

You\nprobably spent a long time coming up with the perfect name for your business.\nWhy not get that name out there as much as you can by using it in your email\naddresses? Every opportunity you create for somebody to see your business name\nis an opportunity to attract new business. Don\u2019t miss out on using your email\naddress to help market your brand for you.<\/p>\n\n\n\n

Check out our email packages<\/a>, or register a domain name<\/a> and get a free matching email address. <\/p>\n","protected":false},"excerpt":{"rendered":"

If you have your own business or are in the process of setting one up, you\u2019ll undoubtedly be wanting to establish your brand as one which is professional and reliable…. Read more →<\/a><\/p>\n","protected":false},"author":17,"featured_media":14738,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,1596],"tags":[],"class_list":["post-14838","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email","category-tips-and-tricks"],"yoast_head":"\n6 good reasons to create a business email address - names.co.uk blog<\/title>\n<meta name=\"description\" content=\"If you have your own business or are in the process of setting one up, you\u2019ll undoubtedly be wanting to establish your brand as one which is professional\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.names.co.uk\/blog\/6-good-reasons-to-create-a-business-email-address\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"6 good reasons to create a business email address - 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