Author

Sabina Plimmer

How to use business research methods to understand your consumers

Connecting with customers is clearly vital for business success. However, it is not always easy to know exactly who your customer is or what they are seeking. Research is important for uncovering essential information and refining how your business delivers… Continue Reading →

Make your e-commerce business communication effective

Effective business communication starts from the first contact with a potential customer and extends throughout the lifetime of the relationship. This requires a balance between efficiency, which benefits you – but not necessarily the consumer – and effectiveness, which benefits… Continue Reading →

Harness your CRM system to keep your customers happy

Today’s businesses can be so focused on chasing new leads and onboarding clients that existing customers can get overlooked. While business growth needs a pipeline of potential clients, customer retention is equally as important. Nurturing your existing clients can be… Continue Reading →

.uk domain names – what you need to do before 25th June 2019

The .UK extension launched in 2014, joining .co.uk, .org.uk and .me.uk as part of the UK domain family. At that time, Nominet (the Registry for the UK domain family), reserved the matching .uk for registrants of existing .co.uk domains registered… Continue Reading →

A beginner’s guide to SEO: What you need to know in 2019

SEO is a big topic in the digital world, so we’ve created a quick guide to help you get started and get that hard-working website of yours found on Google in 2019. Firstly, what is SEO? SEO stands for Search… Continue Reading →

Setting up a business email address is low cost and high gain. What’s to lose?

When you have a professional-looking business email address, it will instil confidence in your customers. Here we show you how to create a business email address that conveys a suitably professional image. Benefits of a professional email address A professional… Continue Reading →

How to use technology to improve collaboration

There is no doubt that technology has changed the way we work today. Perhaps most significantly, it has changed the way we communicate and collaborate in today’s working environments. Whether we are in an office, store, factory or at a… Continue Reading →

When is inverted pyramid writing the best SEO technique?

If you’re looking to improve your search engine results, inverted pyramid writing is one of the best SEO techniques. By front-loading information in your content and including your preferred keywords as early as possible, you’re doing wonders for both your… Continue Reading →

Choosing the right business communication tools.

Ensuring that you communicate effectively is vital to the success of your projects and ultimately your business. In today’s world, a range of communication options are available. Choosing the most effective business communication tools are essential for ensuring you reach… Continue Reading →