Author

Sabina Plimmer

Setting up a business email address is low cost and high gain. What’s to lose?

When you have a professional-looking business email address, it will instil confidence in your customers. Here we show you how to create a business email address that conveys a suitably professional image. Benefits of a professional email address A professional… Continue Reading →

How to use technology to improve collaboration

There is no doubt that technology has changed the way we work today. Perhaps most significantly, it has changed the way we communicate and collaborate in today’s working environments. Whether we are in an office, store, factory or at a… Continue Reading →

When is inverted pyramid writing the best SEO technique?

If you’re looking to improve your search engine results, inverted pyramid writing is one of the best SEO techniques. By front-loading information in your content and including your preferred keywords as early as possible, you’re doing wonders for both your… Continue Reading →

Choosing the right business communication tools.

Ensuring that you communicate effectively is vital to the success of your projects and ultimately your business. In today’s world, a range of communication options are available. Choosing the most effective business communication tools are essential for ensuring you reach… Continue Reading →

Do you want to get your website onto the first page in Google search?

Securing a prominent ranking position in search engine results pages (SERPs) for relevant keywords and phrases is an essential marketing objective for most businesses. Although many of the top-ranking positions in SERPs are occupied by high-profile businesses and corporations, this… Continue Reading →

How to write a blog – our tips and tricks to help you succeed

Based on recent research, users spend 2 – 3 seconds deciding whether to read an article. Even if they do click, many will abandon a post without reading the whole thing. According to further research, 70% of visitors will never… Continue Reading →

4 tips to make a great impression with your business email signature

It’s difficult to make a positive lasting impression and closing business email correspondence with something that is memorable for all the right reasons is even trickier. Whether you have just changed jobs, secured a promotion or suspect your current signature… Continue Reading →

Why should you consider a vlog?

We find ourselves fully immersed in the era of digital marketing and the rise of platforms including Instagram and YouTube over the last few years has been meteoric. Although it can sometimes feel impossible to keep up with the latest… Continue Reading →

Put that tablet away – optimise your website for voice search

In a 2018 study, PwC found that 77% of consumers prefer to use a voice assistant when searching for something online [1] Over three-quarters of consumers think that using a voice search tool such as Google Assistant, Amazon Alexa or… Continue Reading →