Author

Laura Hannant

Delete, update or merge? Maintaining website content…

Your website is the online public face of your business, so it’s important to make sure that it’s packed with relevant content. Maintaining your website content should be undertaken regularly.From time to time you’re bound to find that some of… Continue Reading →

Top tips for effective team communication

A key element in any company’s success is effective team communication, both internally and externally. It is essential for any organisation to promote good communication amongst its team members in order to achieve higher levels of individual performance and better… Continue Reading →

Boost your website credibility with this checklist

A credible and trustworthy website can be central to an organisation’s reputation and communication strategy. This is especially true if sales are involved. Businesses in which web design focuses on credibility are usually at an advantage over the competition. Website… Continue Reading →

Flat design vs. gradient design. Which should I use for my website?

Fashions come and go in clothing and the same is true of web design. So in terms of flat design vs. gradient design – which is “best”? Just because a particular style of web design goes out of fashion, that… Continue Reading →

Website downtime – common causes and how to avoid them

Most businesses now have a website. But if you suffer website downtime or it’s slow to load, then it’s going to impact on your customers. Visitors expect sites to load in no more than a couple of seconds and if… Continue Reading →

What is telephonophobia and is it improving communication?

Have you ever asked a colleague to screen your phone calls because you just don’t feel like talking to someone? Or experienced a feeling of dread when your phone rings or when making a call? Do you prefer to text… Continue Reading →

Going for a premium pricing strategy

Whether you are a sole trader, an SME or a corporate, your pricing strategy will contribute significantly to the ultimate fate of the enterprise. Implementing a premium pricing strategy could well be a very profitable move for you… Premium pricing… Continue Reading →

Starting an online business in the UK

Starting an online business, and managing the administrative elements of it, can seem somewhat daunting. In practice, however, the process is relatively straightforward and can be really quite simple these days. So, if you are ready to take the plunge… Continue Reading →

5 rules of thumb for effective staff and customer communication

Communication is key to the success of any business, large or small, whether that be internal communication or communication with customers through marketing materials. It tells staff and customers a great deal about the business and its values. These 5… Continue Reading →