Callum Davies

How to replace ‘likes’ with sales

Shaping and implementing a successful social media advertising strategy is about much more than simply amassing large numbers of likes and followers. Too many businesses try too hard to engage their audience and inadvertently end up sharing far too many… Continue Reading →

Eskimos have 50 words for snow. How does Google’s change affect your PPC keyword strategy?

As there are a lot of different ways to say the same thing, it is no surprise that the ways people search online are always in a state of change. Google reports that about 15% of all daily searches are… Continue Reading →

Are you ready to move on from organic search into PPC?

Ensuring that your business can be found in the search engines is essential for it to thrive but where you appear is vital. A 2014 study found that 67% of people only looked at the first five search results and… Continue Reading →

Best WordPress Themes 2019

Many business owners have great ideas, products and services but lack the creativity and technical expertise to be able to design and build a stunning website that truly matches their brand. WordPress themes bridge the gap between getting online and… Continue Reading →

Better keyword research generates more traffic – here are 4 guidelines

How can you improve your website to help promote your business? A little keyword research is a great way to attract traffic and increase sales on your site. The four guidelines below will help to improve the keywords you use… Continue Reading →

How to install WordPress

In this guide ‘how to install WordPress’, we’ll take a look at how easy it is to install WordPress using an App Installer or manually via FTP.
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Is it time to get .online?

Businesses, people and blogs are all taking advantage of .online to create memorable domain names. Is now the time for you to get .online?   3 Awesome ways you could use .online   Personal Branding Your personal brand has never… Continue Reading →